# Ardika Rifqi — Full Portfolio Content > Full-stack software engineer and product owner. Founder of Simplus. Former Product Lead at MealMe. Based in Indonesia, working remotely with teams in the US, UK, and Australia. - Website: https://ardikarifqi.com - Email: contact@ardikarifqi.com - GitHub: https://github.com/mardikarifqi - LinkedIn: https://www.linkedin.com/in/mardikarifqi/ - Medium: https://mardikarifqi.medium.com - ResearchGate: https://www.researchgate.net/scientific-contributions/Mohammad-Ardika-Rifqi-2173246742 - Location: Indonesia (Remote, timezone-flexible, experience with US teams) --- ## Hero **Ardika Rifqi** - I build software. - I build teams. - I build companies. Full-stack engineer and product owner in Indonesia. I lead teams, ship software, and turn product ideas into reality. Highlights: - 5+ years building products - 50+ skills mastered - Software Engineer - Product Owner --- ## About I'm Ardika, most people call me Rifqi. Over the past 5 years, I have worked across engineering and product, from shipping production code to leading product direction and running a software company in Indonesia. I have worked as an individual contributor, tech lead, CTO, and CEO across 5 companies and 2 countries. That range helps me align technical decisions with product priorities, timelines, and business constraints. My technical foundation is full-stack engineering. I work across backend systems, frontend applications, mobile development, and cloud infrastructure. I have shipped production systems using Python, PHP, React, React Native, Java/Kotlin, Next.js, and more. I care most about building reliable software: clear architecture, clean code, and systems that stay stable under real usage. **Personality traits:** - **Practical** — I focus on solutions that are clear, maintainable, and useful. - **Curious** — New problems are opportunities, not obstacles. - **Reliable** — I take ownership and deliver with consistent quality. **Education:** - Sepuluh Nopember Institute of Technology (ITS) — Bachelor's in Computer Science, 2017–2021 --- ## Projects ### 01. MealMe — Food & Grocery Ordering API Platform - **Role:** Product Lead & Senior Software Engineer - **Location:** San Francisco, CA, USA - **Link:** https://mealme.ai - **Description:** MealMe provides a large-scale food and grocery ordering API that connects over one million merchants. I joined as a software engineer and later took on Product Lead responsibilities, owning both implementation and product decisions. Main stack: Python, MongoDB, AWS, and DigitalOcean. - **Metrics:** 1000+ Daily Orders · 60% checkout success-rate improvement · 10+ more restaurant chains integrated - **Stack:** Python, MongoDB, AWS, Selenium, DigitalOcean, React ### 02. Simplus — Business Management SaaS for Indonesian SMEs - **Role:** CEO & Founder / Interim CTO - **Location:** Indonesia - **Link:** https://simplus.id - **Description:** I founded Simplus and built the platform from scratch. It is a business management SaaS for Indonesian fashion SMEs, covering inventory, POS, marketplace sync, and financial reporting. I lead both product and engineering, from customer discovery to delivery. - **Metrics:** 100+ active SMEs · 1000+ transactions/day peak · 3% year-over-year growth - **Stack:** PHP, PostgreSQL+MySQL, React.js, React Native, Java/Kotlin, Next.js, Docker, AWS, GCP - **Frontend case study:** https://ardikarifqi.com/frontend ### 03. Wizbook — AI-Powered Superapp - **Role:** Product Owner & Senior Software Engineer - **Location:** Palo Alto, CA, USA - **Description:** Early-stage startup building an AI-powered superapp. Due to NDA constraints, details are limited, but I owned the full delivery scope from research and architecture to implementation and release. - **Metrics:** 6 weeks MVP delivery · 20+ core features launched - **Stack:** AI/LLM, React Native, Node.js, Cloud Infrastructure ### 04. BAMAG — Academic Research at ITS - **Role:** Researcher - **Location:** ITS, Surabaya, Indonesia - **Link:** https://www.researchgate.net/scientific-contributions/Mohammad-Ardika-Rifqi-2173246742 - **Description:** Academic application supporting pre-planning for stereotactic surgery. The project focused on high-precision targeting and clinical usability. Worked with a professor at Sepuluh Nopember Institute of Technology (ITS) to translate medical requirements into a practical software workflow. - **Metrics:** 10+ research participants · 5+ publication outputs --- ## Experience ### Lemon.io — Senior Software Engineer (Current) - **Period:** Jul 2025 – Present - **Location:** US/UK/Australia (Remote) - Working through Lemon.io with a US client as a senior engineer, focused on shipping reliable features with strong ownership and minimal oversight. - 736 hours worked · 1 satisfied client · 6 months of work ### Wizbook — Product Owner & Senior Software Engineer - **Period:** Aug 2025 – Jan 2026 - **Location:** Palo Alto, CA, USA (Remote) - Joined an early-stage startup to build an AI-powered superapp. Owned end-to-end delivery across research, architecture, implementation, and QA. - 6 weeks MVP delivery · 20+ core features launched ### Simplus — CEO & Founder / Interim CTO (Current) - **Period:** Dec 2020 – Present - **Location:** Indonesia - Founded and built Simplus from the ground up. Lead cross-functional teams, set technical direction, and manage engineering delivery for software used by Indonesian fashion SMEs. Stack: PHP, MySQL, React.js, React Native, Java/Kotlin, Next.js, Docker, AWS, Google Cloud. - 100+ paying customers · 2 team members · 3% year-over-year growth ### MealMe, Inc. — Product Lead & Senior Software Engineer - **Period:** Mar 2022 – Jun 2025 - **Location:** San Francisco, CA, USA (Remote) - Joined as a software engineer and later moved into a Product Lead role. Worked across Python, MongoDB, Selenium, AWS, and DigitalOcean while leading a high-priority product track across engineering and product. - 10+ restaurant chains integrated · 60% checkout success-rate improvement · 1000+ Daily Active Users ### Turing — Fullstack Software Engineer - **Period:** Aug 2021 – May 2022 - **Location:** San Francisco, CA, USA (Remote) - Built a high-volume messaging system from scratch for bulk email, WhatsApp broadcasts, and reply routing at scale. Contributed over ten thousand lines of production code. - 10k messages/day · 70% delivery success rate **Quick stats:** 5+ years experience · 100,000+ lines of production code · 5 companies · 2 countries --- ## Skills & Technologies **Frontend:** React.js, Next.js, React Native, TypeScript, JavaScript, HTML/CSS, Tailwind CSS, Sass, DaisyUI, shadcn/ui, Radix UI, Framer Motion, Lottie, react-virtuoso, react-hook-form, Zod, Vite, Wouter, VAPI **State Management:** MobX, Zustand, React Context API, Redux (legacy) **Backend:** Python, PHP, Node.js, Express, Java, Kotlin, REST APIs, GraphQL, WebSockets, Laravel **Mobile:** React Native, Objective-C, Android (Java/Kotlin), iOS, react-native-reanimated, react-native-vector-icons, lottie-react-native, react-native-iap, react-native-bluetooth-classic **Infrastructure & Cloud:** AWS, Google Cloud, Cloudflare Pages, Cloudflare Workers, OpenNext, Docker, DigitalOcean, Linux, Nginx, Terraform **Databases:** MySQL, MongoDB, PostgreSQL, Redis, SQLite **Tools & Practices:** Git, GitHub Actions, CI/CD, Jira, Agile, Code Review, Testing (Vitest), pnpm, ESBuild, Prettier, Selenium, Puppeteer, Cursor, Claude Code **Frontend Craft:** Dark theme systems, Fluid responsive type, Keyboard accessibility, ARIA & semantic HTML, List virtualization, Performance budgets, prefers-reduced-motion, Edge SSR **Email & Messaging:** Email Infrastructure, WhatsApp API, Bulk Messaging, Spam Prevention **AI & LLM:** OpenAI API, Anthropic / Claude API, Perplexity, LangChain, TensorFlow, PyTorch, Google Vision API, Prompt engineering **Leadership:** Team Building, Hiring, Product Strategy, Technical Direction, Customer Discovery, Remote Collaboration, Mentoring --- ## Contact Open to engineering and product owner opportunities, consulting work, and product-focused technical discussions. - **Email:** contact@ardikarifqi.com - **GitHub:** https://github.com/mardikarifqi (@mardikarifqi) — Open source activity and repositories - **LinkedIn:** https://www.linkedin.com/in/mardikarifqi/ — Career history and recommendations - **Medium:** https://mardikarifqi.medium.com (@mardikarifqi) — Tech articles & thoughts --- ## Open Source Contributions Most day-to-day work is in private repositories. These are open source projects where I have contributed fixes and improvements. - **software-mansion/react-native-reanimated** (TypeScript) — Core animation library for React Native. Used in Simplus and contributed fixes for production usage. https://github.com/software-mansion/react-native-reanimated - **hyochan/react-native-iap** (TypeScript) — In-app purchase library for React Native. Contributed fixes while building subscription flows. https://github.com/hyochan/react-native-iap - **jeremybarbet/react-native-modalize** (TypeScript) — Modal and bottom-sheet library for React Native. Contributed improvements to scroll behavior. https://github.com/jeremybarbet/react-native-modalize - **ultrafunkamsterdam/undetected-chromedriver** (Python) — Selenium driver for anti-bot environments. Used in production at MealMe and contributed updates. https://github.com/ultrafunkamsterdam/undetected-chromedriver - **berstend/puppeteer-extra** (JavaScript) — Puppeteer plugin framework. Contributed improvements for web automation reliability. https://github.com/berstend/puppeteer-extra - **kenjdavidson/react-native-bluetooth-classic** (Java) — Bluetooth Classic module for React Native. Used for thermal printer integration in Simplus POS. https://github.com/kenjdavidson/react-native-bluetooth-classic More on GitHub: https://github.com/mardikarifqi?tab=repositories GitHub activity: 1,442+ contributions in the last year. 52 repositories. Mostly JavaScript, TypeScript, and Python. --- ## Frontend Case Study (https://ardikarifqi.com/frontend) **One product. Three frontends. Built end-to-end.** Simplus is a B2B SaaS ERP serving Indonesian SMEs for over five years. Underneath the single brand are three distinct frontends: a marketing landing page, an operator back office, and a customer-facing storefront builder. Each chosen for its job, all shipped by me. ### 01. Landing Page (simplus.id) - **Marketing surface.** - The public face of Simplus. Built for fast first impressions, instant load, and effortless SEO. Edge-deployed as static HTML so even a customer on a slow 3G connection in a remote regency gets a snappy hero in under a second. - **Stack:** Next.js, TypeScript, Tailwind, Framer Motion, react-icons - **Deploy:** Cloudflare Static Pages - **Render:** Pre-rendered HTML, zero JS for first paint - **Audience:** Indonesian fashion SME owners ### 02. Back Office (my.simplus.id) - **Operator console.** - The daily driver for store owners and cashiers. Inventory, POS, marketplace sync, and financial reporting all live in one consistent operator UI. Tables routinely render thousands of orders without jank thanks to react-virtuoso, and the same component layer ships to React Native so the store owner picks up exactly where they left off on mobile. - **Stack:** React, React Native, TypeScript, Tailwind, MobX, react-virtuoso, lottie-react-native - **Deploy:** Cloudflare Static Pages - **State:** React Context → Zustand → MobX (settled) - **Cross-platform:** Shared logic between web & RN app - **Performance deep-dive:** react-virtuoso, only the visible viewport rendered, dynamic row heights, 60 FPS scrolling on mid-range laptops. Some stores see 1000+ orders/day at peak season. ### 03. Web Builder (jualan.simplus.id) - **End-customer tool.** - A Shopify-style storefront editor that lets SMEs build their own online store with no code. Drag-and-drop blocks, live preview, full light/dark theming, and a fluid mobile experience. The output is a real customer-facing storefront on jualan.simplus.id. - **Stack:** Next.js, TypeScript, Tailwind, DaisyUI, Sass, Framer Motion, react-virtuoso - **Deploy:** OpenNext on Cloudflare - **Theming:** Light & dark, persisted per workspace - **Output:** Live storefront at jualan.simplus.id ### Engineering Standards (frontend craft) - **Performance:** Edge static, Virtualized lists, Lazy routes, Font subsetting - **Animation:** Framer Motion, Lottie, CSS transitions, prefers-reduced-motion - **Dark theme:** Semantic tokens, WCAG AA contrast, Surface elevation, prefers-color-scheme - **Responsive:** Fluid clamp() type, CSS Grid, Container queries, Touch-first sheets - **Keyboard & a11y:** Visible focus rings, aria-pressed, Focus trap, Semantic HTML - **Cross-platform:** Shared TS logic, React + React Native - **State:** Context, Zustand, MobX